PROGRESSION SINCE '94 COMMERCIAL
Full DC Progression Spot

Rob Dyrdek Josh Kalis Portrait
Rob Dyrdek and Josh Kalis at Flushing Meadows, New York while filming for The DC Video.

Josh Kalis
Josh Kalis, 360 flip over table.

Bruce Irons Dude Cruise
Bruce Irons, frontside slash at home. Footage from Dude Cruise, the first movie featuring solely the DC surf team, out September 12, 2008.

Eddie Wall Mountain Lab
Barrel bonk customization, spray paint logo-work during a nighttime shoot at the DC MTN.LAB, then Eddie Wall with a stylish frontside 360 bonk at the MTN.LAB, DC’s private 22-acre snowboard facility in Utah. Bonus footage here also features Lauri Heiskari.

Ken Block Snow Rally
DC Co-founder, Ken Block takes his rally car to new heights, hitting the slopes of Snow Farm, New Zealand with the DC snowboard team in Summer 2007. This is Ken's final jump from the session, which he overshot, resulting in a broken back and a totaled car.

Travis Pastrana Double Backflip
Before his infamous double backflip at X Games 12 in Los Angeles, Travis Pastrana had only pulled the trick once before. This is exclusive footage of that incredible and bar-setting first make.

Danny Way Megaramp
Taking skateboarding to new levels, Danny Way invented the MegaRamp, the world's largest skateboarding structure, while filming for The DC Video. Here, Danny stands atop his creation. Danny Way, frontside 360 over the MegaRamp's big gap. The leader of the MegaRamp movement.

Travis Pastrana, Ken Block
FMX-star Travis Pastrana and DC Co-Founder Ken Block headed out to Utah in 2008 for a unique photo shoot for the cover of Racer X Magazine. The session combined two of DC’s passions: freestyle motocross and rally cars. Travis knac-flipping over a flying Ken-piloted Subaru was a highlight of the event.

Chad Kagy Megaramp
Chad Kagy, backflip tailwhip over the MegaRamp gap at 2006's X Games 12. Chad's was an originator of the BMX movement to the MegaRamp, leading the charge of the sport's X Games introduction in 2006.

Ken Block, Torstein Horgmo
Ken Block jumps alongside Torstein Horgmo's Frontside 720 tailgrab at Snow Park, New Zealand. The history-making jump made the cover of Snowboarder Magazine and appeared as a closing shot of DC's MTN LAB 1.5 video.

Josh Kalis
Josh Kalis, backside 180 for The DC Video.

Travis Pastrana X Games 12
FMX star, and now rally star, Travis Pastrana at 2006's X Games 12 with a kiss of death backflip. This trick, among a bevy of others, earned Travis the gold medal.

Dave Mirra
Dave Mirra gets loose with a basketball backboard tailtap from the "Ratio" commercial, created when that shoe hit shops.

Danny Way Mega Backflip
Not only was Danny Way the first to ride the MegaRamp, he was also the first to backflip it. A few months after flipping the gap for the first time in Mexico City, here Danny flips for the Gold medal at X Games 12.

Iikka Backstrom
Iikka Backstrom, Switch BS 7 at Park City Mountain Resort in Utah.

The Chase
In the DC commercial "The Chase," Rob Dyrdek skated through the streets of L.A. with hoards of screaming female fans trying to run him down, very Beatles-like. The final escape move to avoid the raging fans: a huge frontside 50-50 on a big rail at the Omni Hotel that had never been skated before.

Robs Signature Shoe
Long-time DC team rider Rob Dyrdek messing around with Meaty the bulldog and his 2007 DC signature shoe.

Iikka and Lauri
Iikka Backstrom and Lauri Heiskari go doubles on a snowmobile across a freezing Bjrkliden, Sweden puddle with Aaron Biittner in tow.

Torstein Horgmo
Torstein Horgmo hiking back up for more.

Danny Way's SuperRamp
After the vert ramp but before the MegaRamp, there was the SuperRamp. Danny Way, backside 540 tailgrab in Downtown San Diego.

Torstein Horgmo
2007's Winter X Games gold medalist Torstein Horgmo, BS 7 Indy at Hemsedal Resort in Norway.